You think you could brew the best coffee in town? Well then go ahead. Put up your own little coffee shop so that you could share your baked goods and coffees with people. The café industry is huge and is growing by the day. Food chains like Starbucks have taken coffee to the next level by spreading all around the world so that they could offer people one of the best experiences. Well, you don’t have to go that far. A small independent café would be a great start so here’s how you could make your dream come true.
1. Get some experience
Well, you cannot excel if you haven’t been in the field before. Get some work experience by being at a coffee shop for at least a few months so that you can get to know the amount of work involved. You may also find out valuable tips on how to handle pressure while at work. Surprisingly, you may find many shop owners very helpful if you aren’t getting into direct competition.
2. Stand out
It would be foolish to try and compete with large companies such as Starbucks. They have the entire industry covered so you’ve got no chance. However, you could easily enter the market if you have something unique to offer that no other coffee shop is able to offer. It could be an array of special coffees or bakery items, or even some good books and magazines, or even good music and the homely atmosphere, leaving your mark is vital. Cheap disposable coffee cups, with the customer’s name on it would be a great innovation to attract people.
3. Location is crucial
People usually grab a coffee on the way to work or school. Hence you need to get a location which is easily accessible by people. Such places can be expensive and hence would be a trade off between price and quality. However, if you choose to put up a homely café that people would hang around to meet up their friends and family, you could choose a location not right in town. People would like to spend time away from the busy streets. You could also focus more on the quality of your products by buying high quality ingredients with the money you saved up from getting a cheaper location.
4. Food safety
People would come around if they trust your food. You need to clearly know the relevant laws regarding food safety and take necessary measures to uplift the quality of your food. Also, you could take up an environmentally friendly process where you would use flat satchel paper bags instead of polythene so that people would notice your efforts towards keeping the environment clean. See this post if you are looking for customized paper bags.
5. Size matters
There is a fine line between a small café for busy commuters and a spacious coffee shop you could hang around. You need to clearly identify what type you are going for since each has its perks. A smaller café would technically be for people rushing to work in the mornings with no time to sit around. A spacious café would be for people who’d like to spend sometime with friends and family.